Starting Business Ideas @ FAU

Welcome…

… entrepreneur, intrapreneur, freelancer, project team, founding team, start-up
… to the workshop series Starting Business Ideas @ FAU

We help you getting started with the Business Design process right away from your idea until the stage where you can start validating your idea. The series consists of five workshops which will take place virtually as Zoom events.

Who can participate

Everyone…
… from the FAU Community
… from the EELISA network
… from the Existency network


Part 1: Introduction to Business Design & Value Proposition Creation

Learn the principles of the Business Design process and how to turn your idea into an initial Value Proposition

  • Introduction to Business Design 30 min
  • Businesses & Target Groups 30 min
  • Introduction to Value Proposition 30 min
  • Discussing your first Value Proposition approach 30 min

Who should attend?

Everyone who…
… has an idea for an own start-up.
… is already working on starting a business.
… wants to review his:her founding idea.
… is looking not for pretty talk but for a fundamental reality check.
… considers him:herself a newbie and wants to learn a great method to create a business.


Part 2: Business Model Workshop

Here we help you to integrate a Value Proposition into a Business Model an provide you a holistic introduction on how to create your own Business Model with the help of a Business Model canvas.

  • Introduction to the Business Model Canvas 60 min
  • Examples of Business Models 30 min
  • Discussing your first Business Model approach 30 min

Who should attend?

Everyone who…
… has an idea for an own start-up.
… is already working on starting a business.
… wants to review his:her founding idea.
… is looking not for pretty talk but for a fundamental reality check.
… has some knowledge about Business Design and Value Propositions or working with canvases.
… considers him:herself a newbie and wants to learn a great method to create a business.


Part 3: Prototyping – Done is better than perfect!

Learn when to use which methods of prototyping, which dependencies occur and how to quickly validate your Value Proposition and/or your overall Business Model with the help of the right prototype:

  • Introduction to Prototyping 60 min
  • Get started with sample tools 30 min
  • Discussing your prototyping approach 30 min

Who should attend?

Everyone who…
… has an idea for an own start-up.
… is already working on starting a business.
… wants to know the principles for creating a prototype or minimum viable product.
… needs to start validating a business idea by using a prototype.


Part 4: Business Model World Café

Apply the Business Model canvas in practice by learning from other examples or even better: present and test your prepared Business Model canvas to the audience and get direct feedback.

  • Learn from leading business models 30 min
  • Show, present and discuss your Business Model with the audience 60 min
  • Learn from the feedback 30 min

Who should attend?

Everyone who…
… want to pitch his/her business model.
… wants to listen to pitches and get inspired by new ideas.
… wants to review his:her founding idea.
… considers him:herself a newbie and wants to learn a great method to create a business.


Part 5: Financial Modeling Workshop

Get an overview of what you need to consider in the financial planning of your start-up and start planning and calculating your own numbers:

  • Introduction to Financial Modeling and tools 60 min
  • Investment, cost and price planning 30 min
  • Discussing your proposed revenue model 30 min

Who should attend?

Everyone who…
… is already working on starting a business.
… has some knowledge about Business Design and Value Propositions or working with canvases.
… has already a worked out business model.
… wants to see if his numbers match with reality.


Sign up for the Starting Business Ideas @ FAU Workshop Series

You can take part in each workshop individually concerning your interest and state of development of your founding endeavor. The workshops will take place via Zoom.

  • Part 1: Introduction to Business Design & Value Proposition Creation | Tuesday, 17th of May 2022 | 4:00 – 6:00 pm
  • Part 2: Business Model Workshop | Wednesday, 1st of June 2022 | 4:00 – 6:00 pm
  • Part 3: Prototyping – Done is better than perfect! | Tuesday, 28th of June | 4:00 – 6:00 pm
  • Part 4: Business Model World Café | Tuesday, 12th of July | 4:00 – 6:00 pm
  • Part 5: Financial Modeling Workshop | Tuesday, 19th of July | 4:00 – 7:00 pm

Register here...






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    Who are your Coaches

    The workshops are held by our spin-off and Business Design coaches Lisa Drecher, Christoph Heynen and Klaus Konrad.

    Lisa Drescher

    Business Design Coach

    Christoph Heynen

    Head of FAU Spin-Off Service

    Klaus Konrad

    Business Design Coach

    Contact us here for more information…


    What is Business Design?

    Business Design is an agile innovation management approach that works best when you are confronted with many uncertainties while building something new. Irrespective of whether you are about to develop a new business model, product, service or software application, the Business Design approach guides you through a structured but flexible innovation journey and helps you find your next big opportunity beyond the resources you currently control.
    Our workshop series is based on the overall Business Design methodology of our friends at Orange Hills GmbH.
    Please find more information on https://businessdesign.org/